How Salon Owners Can Get Ahead of 94% of People in 2025
Nick Mirabella
"You weren’t meant to struggle forever. You were meant to own something."
— The Level Up Academy
Let’s Get Real: Starting Over Isn’t a Setback—It’s a Strategy
If you're a salon owner who's starting over or a stylist dreaming of opening your own place, chances are you've had moments of doubt. Maybe you’re watching others play it safe—working behind the chair, clocking in hours, hoping someday it’ll all pay off. But here’s the truth:
The future won’t reward hard workers. It will reward owners.
The system you’ve been taught—go to beauty school, build a book, maybe rent a chair—isn’t designed to make you wealthy. It’s designed to keep you busy. And in 2025, staying busy isn’t enough.
It’s time to flip the game.
Step One: Rewire Your Mindset About Money
For decades, the salon industry—especially for women—has been flooded with the idea that pursuing wealth is somehow “too much.” We’re told to focus on passion, not profit. But here’s what no one’s saying out loud:
Money is a tool. A weapon. A shield.
And if you don’t own it, someone else will use it against you.
Don’t apologize for wanting more. That first six figures in profit? It’s not selfish—it’s your ticket to freedom, leverage, and long-term independence.
Step Two: Stop Playing the Old Game
Let’s break some myths wide open:
- Saving your way to salon ownership? You’ll be 50 before it happens.
- Waiting for the “right” time? Inflation’s not waiting.
- Trying to build something from scratch with no systems or experience? You’re stacking the odds against yourself.
The people getting ahead in 2025 are owning cash-flowing businesses, not building them from scratch.
And the best part? You don’t need a trust fund. You need the right strategy.
Step Three: Build or Buy a Business That Cash-Flows From Day One
The Profit Triad
When deciding what to build or buy, make sure it has:
- ✅ A high chance of success (salon experience? You’ve got this)
- ✅ High profit margins (services + retail = cash flow)
- ✅ Low risk with high return (strategic leasing, commission systems, and layered services)
Six Key Components of a Profitable Salon Business
Let this checklist guide every decision:
- Leverage – Use other people’s money (OPM). SBA loans, salon-specific lenders, or partner capital can get you in the door without draining your savings.
- Velocity of Capital – How fast does the salon put money back in your pocket? Think service-based revenue PLUS memberships, retail, and events.
- Lindy Effect – Salons have been around forever. But the smart ones evolve. Keep your model simple and timeless.
- Simplicity – If your grandma wouldn’t understand your business model, scrap it. Stick to what works: cuts, color, community.
- Cash on Cash Return – How quickly do you see ROI? Price your services right. Upsell with care. Keep expenses lean.
- Recurring Revenue – Subscriptions for blowouts, memberships for maintenance services, product delivery—create revenue that doesn’t rely on rebooking.
Step Four: Find Your "Perfect-Fit" Business Model
There’s a reason some salons scale while others stall. Here’s what winners prioritize:
- Boring, beautiful consistency. Root touch-ups. Weekly blowouts. Retail bundles. These aren’t glamorous, but they pay the bills repeatedly.
- Ownership over hustle. You don’t need to double-book yourself for 12 hours a day. You need a team, a system, and the courage to lead.
- Assets that grow while you rest. When you own the name, the brand, the systems, the client database, you’re building something that can run without you.
Real Talk: If You’re Starting Over, You’re In the Perfect Position to Win
You’re not too late. You’re just in time to play a smarter game. The salon industry is changing fast, but that doesn’t mean you have to fall behind. In fact, the “old guard” is vulnerable. Rent hikes. Burnout. No systems. No ownership.
You? You’ve got clarity, grit, and now—the playbook.
"Those who say it can’t be done should get out of the way of those of us doing it."
— Contrarian Wealth Principle
Final Takeaways: How to Get Ahead of 94% of People in 2025
- Stop waiting. Start owning.
- Use leverage, not labor.
- Build boring businesses with brilliant systems.
- Cash flow beats brand clout every time.
- You don’t need a business plan. You need a profitable plan.
Want to Build the Salon of Your Dreams—Without the Guesswork?
Join The Level Up Academy.
We’ll help you design, launch, and grow a profitable salon business with the clarity, coaching, and cash flow strategy you need to win.
👉 Apply Now at NickMirabella.com
Because ownership isn’t just a dream. It’s your destiny.