Salon Business Blog | Tips, Strategy, and Insights by Nick Mirabella

The 40/30/30 Content Rule: The Posting Mix That Fills a Salon Book

The 40/30/30 Content Rule: The Posting Mix That...

Forty percent awareness, 30 percent consideration, 30 percent conversion. The posting mix that turns a growing follower count into actual bookings, and how to batch a week of it in...

The 40/30/30 Content Rule: The Posting Mix That...

Forty percent awareness, 30 percent consideration, 30 percent conversion. The posting mix that turns a growing follower count into actual bookings, and how to batch a week of it in...

The Leadership Diamond: Why Your Team Keeps Dropping the Task You Asked For

The Leadership Diamond: Why Your Team Keeps Dro...

A task your team keeps dropping died in one of four corners: what, how, when, or why. Here is how to find the corner you skipped and rebuild it in...

The Leadership Diamond: Why Your Team Keeps Dro...

A task your team keeps dropping died in one of four corners: what, how, when, or why. Here is how to find the corner you skipped and rebuild it in...

The CEO System: How Salon Owners Run a Day Instead of Reacting to One

The CEO System: How Salon Owners Run a Day Inst...

Your salon runs on your memory, which is why you wake up at 2 AM. This is the daily operating system that replaces it: capture everything in one place, run...

The CEO System: How Salon Owners Run a Day Inst...

Your salon runs on your memory, which is why you wake up at 2 AM. This is the daily operating system that replaces it: capture everything in one place, run...

The Service Recovery System: Six Steps for the Ten Minutes After a Salon Client Complains

The Service Recovery System: Six Steps for the ...

A client complaint is not a threat, it is information you paid for. Here are the six steps that turn an unhappy salon client into a loyal one, and the...

The Service Recovery System: Six Steps for the ...

A client complaint is not a threat, it is information you paid for. Here are the six steps that turn an unhappy salon client into a loyal one, and the...

The Chat to Chair Method: Five Conversations a Day That Fill a Salon Book

The Chat to Chair Method: Five Conversations a ...

Posts get you seen. Conversations get you booked. Here is the daily five-conversation habit, the three-step chat flow, and the reason sorting beats convincing every time.

The Chat to Chair Method: Five Conversations a ...

Posts get you seen. Conversations get you booked. Here is the daily five-conversation habit, the three-step chat flow, and the reason sorting beats convincing every time.

The Six Pillars of a Healthy Salon: How to Find the One Holding You Back

The Six Pillars of a Healthy Salon: How to Find...

Every strong salon gets six things right: vision, people, data, issues, process, and execution. Here is how to score all six honestly and why the lowest number deserves your next...

The Six Pillars of a Healthy Salon: How to Find...

Every strong salon gets six things right: vision, people, data, issues, process, and execution. Here is how to score all six honestly and why the lowest number deserves your next...